Tom O'Brien is a qualified Google Adwords Professional who has spent hundreds of hours managing Adwords campaigns. The information contained in this eBook represents some of the lesser known tidbits that will help you increase the power of your advertising pound. This eBook will help you maximize the return you get on your Google Adwords Campaigns. There's a lot of work involved and in the longer term you may well want to engage some professional help. As well as Google Adwords account management, Tom is working on a number of other Internet ventures including his main site: SelfHelpTips.com Credits My thanks to John Delavera for his invaluable insights on Internet Marketing in general and how to structure and present a viral eBook in particular.
My thanks to Renee Temple for the fantastic graphics on the “Grab A Coffee” eBook series – check out her site: http://www.websitesbyrenee.com/ © 2006 PDQProspects.com GrabACoffee.com Simple Advert Changes Can Cost You ***WARNING - Careful what you tamper with*** Adwords maintains a historical record of your account as well as everyone else's account. This history is used to determine where your advert will be positioned on the search results in conjunction with your cost per click (CPC).